Digital Developments • August 5, 2020

Why Have Good Copywriting?

The copywriter’s job is to absorb the key information that a client wants conveyed, and deliver it to the target audience in an engaging manner.

Neal Schaffer Social Media Marketing • June 10, 2020

5 Ways You Can Improve Customer Loyalty Marketing with Social Media

When it comes to your loyalty marketing strategies, social media is an invaluable tool for retaining customers and boosting brand loyalty.

Digital Developments • May 31, 2020

Why have a Content Management System?

Content management systems take care of all the technical side of things like coding and formatting, so that users can focus on style, design and content.

Digital Developments • April 29, 2020

Why Do I Even Need a Website?

It’s a fair enough question. There was a time when websites were only for large-scale international brands, while small businesses were still thriving on business cards, local newspaper ads and word of mouth.

Neal Schaffer Social Media Marketing • April 15, 2020

The Definitive Definition of Customer Loyalty in Marketing

There is no shortage of innovative techniques that brands can adopt to engage their existing customers, and this is what loyalty marketing is all about.

Digital Doughtnut • April 4, 2020

How Small Businesses Can Retain Customers Amid Coronavirus

For brick-and-mortar businesses that rely solely on foot traffic, the current outbreak of COVID-19 is debilitating. However, by being quick to adapt, small businesses can not just survive, but thrive.

Digital Developments • March 29, 2020

Why Host Your Website in Australia?

When it comes to web hosting, there is no shortage of options out there. However, if you’re running an Australian business, a local hosting provider is the ideal choice.

MyCustomer • March 24, 2020

Retain Customers During the Coronavirus Outbreak

How is coronavirus affecting brick-and-mortar businesses, both now and in the long run? First and foremost, it means that strengthening relationships with your customers is more crucial than ever before.

Digital Developments • March 17, 2020

Why Service Your Website?

Many people tend to think of their website as a digital business card. In reality, a website is more like a project car: it requires regular maintenance, updates and revisions to gradually improve it over time.

MyCustomer • March 10, 2020

How to Personalise Each Customer's Experience

A good rewards program will boost your customer retention, but a REALLY good rewards program will ensure every customer who signs up enjoys a truly unique and personalised experience with your brand from day one.

Digital Doughtnut • February 8, 2020

6 Hot Customer Loyalty Trends Emerging in 2020

As someone whose job it is to keep a watchful eye on what’s happening in brand loyalty, I’ve compiled this list of essential customer retention trends to keep in mind this year.

The Manifest • January 27, 2020

How to Use Gamification to Improve Your Loyalty Program

While trends in brand loyalty and customer retention are constantly evolving, gamification in loyalty programs is here to stay. Find out how to gamify your rewards program to enhance your customer experience and entice them to keep coming back.

Digital Doughtnut • January 27, 2020

3 Powerful Tips for Marketing Your Loyalty Program Properly

So you’ve got a fantastic loyalty rewards program to engage your customers, but no one knows about it? It might be because you’re not harnessing the power of these three magic marketing tricks…

The Rail Media • January 27, 2020

3 Steps to Increasing a Restaurant’s Customer Retention Using QR Codes

This step-by-step guide illustrates how QR code technology can help you continue to engage guests with a loyalty program, despite the intermediary of third-party food delivery apps.

The Rail Media • January 27, 2020

3 Ways Restaurant Loyalty Programs Can Boost Your Revenue

Here are some of the less obvious ways in which a well-designed and well-maintained loyalty program can help boost guest retention and increase your restaurant’s sales in a big way.

Jeff Bullas's Blog • January 1, 2020

Why You Should Gamify Your Customer Loyalty Program

Whatever it is about a good game that we find so addictive, there’s plenty of brands out there trying to capture it and apply it to consumer behavior. Let’s take a look at how gamification applies to customer retention.

NearMe Real Estate • September 12, 2019

When is the Best Time of Year to be Selling a Home in Perth’s Coastal Areas?

While the old saying “spring is the best time to sell your house” doesn’t ring true for all properties, it’s certainly the case for properties in Perth’s coastal areas and western suburbs.

Kids Are Kids Therapy & Education Centre • September 9, 2019

Food Aversions vs. Nutritious Diet: How Can Parents of Children with Autism Encourage Healthy Eating?

As any parent or carer of a child with autism spectrum disorder (ASD) is well aware, raising a child with behavioural issues can be extremely challenging – especially when it comes to mealtime.

Stamp Me Loyalty Solutions • June 14, 2020

Why Your Business Needs a Contactless Loyalty Card

COVID-19 has accelerated the world’s gradual shift towards a cashless society. Whereas contactless payments and loyalty practices used to be about convenience, now it’s also about social distancing.

Stamp Me Loyalty Solutions • June 13, 2020

How to Use Social Media to Improve Customer Loyalty

Want to learn how to use social media to improve customer loyalty? These five tips will help your business increase customer retention with social media.

Stamp Me Loyalty Solutions • June 7, 2020

Top 10 Marketing Strategies to Increase Customer Loyalty

How can you keep your existing customers coming back through the doors or shopping with you online? By implementing some of these bullet-proof marketing strategies to increase customer loyalty.

Stamp Me Loyalty Solutions • June 5, 2020

The Ultimate Guide to Data Driven Loyalty Programs

In this convenient guide, you’ll find everything you need to know about creating a data driven loyalty program for your business.

Stamp Me Loyalty Solutions • May 31, 2020

Why Customer Loyalty Is More Important in 2020 Than Ever

How has COVID-19 affected customer loyalty in 2020, and what can businesses do to retain customers and foster brand loyalty in the current climate?

Stamp Me Loyalty Solutions • May 27, 2020

How Sunrise Records Uses Receipt Scanning Technology to Drive Loyalty

Offering first-time customers a signup reward can lay the foundations of a strong emotional connection between brand and customer. Find out why here.

Stamp Me Loyalty Solutions • May 19, 2020

Upfront Rewards: Why Rewarding Your Customers Upfront is So Important

Offering first-time customers a signup reward can lay the foundations of a strong emotional connection between brand and customer. Find out why here.

Stamp Me Loyalty Solutions • May 17, 2020

Huggies Rewards US Loyalty Program Case Study

Huggies Rewards demonstrates how receipt scan technology can help brands directly engage their customers right across the US. Find out how it works here.

Stamp Me Loyalty Solutions • May 12, 2020

FMCG Loyalty Programs: Did L’Oreal Get It Right?

For FMCG brands looking to directly engage their customers with a digital loyalty program, is L’Oreal Worth It Rewards a good model to follow?

Stamp Me Loyalty Solutions • May 10, 2020

Why is Personalization Important in Marketing?

Whether you’re running your own business or leading the marketing team, you need to know these three reasons why personalization is important in marketing.

Stamp Me Loyalty Solutions • May 7, 2020

How to Get Customers to Spend More with Your Brand

Before digital technology played such a huge role in marketing, brands would pull out all the classic tricks for getting customers to spend more. These days though, the best way to increase a customer’s basket-size is digitally.

Stamp Me Loyalty Solutions • May 3, 2020

7 Powerful FMCG Loyalty Program Tips

With these FMCG loyalty program tips, businesses can personalize the customer experience and foster an emotional connection to the brand.

Stamp Me Loyalty Solutions • April 28, 2020

Digital Loyalty Programs for FMCG: Receipt Scanning or Unique QR Codes?

You can have the most enticing loyalty program in the world but if you make it too difficult or tedious for customers to participate, they won’t bother. That’s where digital loyalty apps come into play.

Stamp Me Loyalty Solutions • April 23, 2020

How FMCG Brands Can Increase Customer Loyalty

How can brands that make fast-moving consumer goods (FMCG) directly engage their customers, when they sell their products through intermediaries like supermarkets, pharmacies, wholesalers and online retailers?

Stamp Me Loyalty Solutions • April 13, 2020

5 Things To Do If Your Business Is On Hold

Has COVID-19 ground your business to a halt? Here are a few things to do if your business is on hold that will help you bounce back stronger than ever.

Stamp Me Loyalty Solutions • April 7, 2020

7 Attributes of a Successful Loyalty Marketing Plan

By using these seven key concepts as a framework, you can create a successful loyalty marketing plan for your business.

Stamp Me Loyalty Solutions • March 30, 2020

3 Ways to Boost Loyalty Program Sign Ups with the Endowment Effect

How can business owners leverage the Endowment Effect to boost loyalty program sign ups?

Stamp Me Loyalty Solutions • March 24, 2020

How Brick-and-Mortar Businesses Can Survive Coronavirus (COVID-19)

Given that so many customers are either unable or unwilling to physically step through shop doors at the moment, we thought we’d put together a step-by-step guide to how brick-and-mortar businesses can survive coronavirus.

Stamp Me Loyalty Solutions • March 23, 2020

Key Findings from the 2020 Loyalty Barometer Report

What were the key findings from the 2020 Loyalty Barometer Report?

Stamp Me Loyalty Solutions • March 19, 2020

How Delivery Services Can Help Fight the Coronavirus Outbreak

While most industries are currently suffering at the hands of COVID-19, delivery services are presented with a unique opportunity to ease the pressure being felt by communities everywhere.

BananaLab • April 24, 2020

What’s an Ethical Gift for Mum that will also Support Local Businesses?

When it comes to ethical gifts that are sustainable and environmentally-friendly, experiences are an ideal gift idea. Not only are experiences more personal and unique, but the memory of a fantastic occasion lasts much longer than any material possession.

BananaLab • April 24, 2020

What’s the Best Gift to Have Delivered to Mum for Mother’s Day 2020?

Can’t see your mum in person this Mother’s Day? No problem! There are a whole host of unique and personalised gifts that you can have delivered right to mum’s doorstep in time for this Mother’s Day 2020.

BananaLab • April 24, 2020

What Gift Can You Offer Mum During the COVID-19 Crisis?

While this COVID-19 outbreak has ruled out champagne brunches and public outings for the time-being, there is a whole host of fun activities you can offer mum for Mother’s Day 2020.

BananaLab • November 30, 2019

BananaLab Now Offers Unique NSW Experiences

Any lucky recipient of a BananaLab Experience Gift Box can now choose from countless fantastic experiences throughout Sydney and the NSW countryside, adding to our phenomenal selection of existing Victorian adventures.

BananaLab • November 4, 2019

5 Reasons Why Experiences Make Better Gifts Than Physical Objects

As humans, we tend to place higher value on experiential purchases than physical objects – this is why.

BananaLab • November 2, 2019

Leave a Lasting Impression on Clients in Time for the Holidays

Christmas isn’t just a time for parents to shower their children with gifts. It’s also that time of the year when businesses get to show clients their gratitude for a lucrative partnership.

BananaLab • October 28, 2019

8 Unique Christmas Gift Ideas Your Friends Won't See Coming!

With Christmas drawing nearer, it can be tough to dream up a thoughtful, out-of-the-box Christmas gift idea. That’s why we’ve come up with this list of fun, creative gift experiences to spoil someone with this year.

BananaLab • October 16, 2019

Experience Australia’s Most Incredible Tours, Adventures and Hidden Gems for Absolutely Free!

BananaLab is running an exciting campaign this Christmas, where three lucky prize winners will be recruited to become Experience Testers! You’ll get to enjoy some of your city’s coolest experiences and hidden gems for absolutely FREE!

BananaLab • October 15, 2019

5 Key Tips to Running a Successful Christmas Event

Here are five things to keep in mind when planning the perfect office Christmas event to please your employees and impress the head honchos!

BananaLab • October 7, 2019

Struggling to Find the Perfect Staff Incentive or Employee Gift Idea?

How do you encourage your staff to go above and beyond without offering cash-based incentives?

BananaLab • October 1, 2019

Join Our Selection of Unique Aussie Experience Providers in Time for Summer!

Do you own or run a business that specialises in unique summer experiences, or generally showing tourists and locals a wonderful time in Australia?

BananaLab • August 20, 2019

The Perfect Corporate Gift for Clients and Employees

Corporate gift ideas can be tricky. When it comes to finding the perfect gift to offer employees, clients or business partners, even the best gift-givers are often stumped for ideas.

BananaLab • August 11, 2019

Give Dad the Gift of an Unforgettable Experience This Father’s Day

Rather than opting for the predictable socks, ties, peanuts and golf balls, why not surprise your dad with a truly unique gift that we guarantee he won’t see coming this Father's Day!

BananaLab • August 4, 2019

Think Inside the Box This Father’s Day, with a BananaLab Gift Box

Struggling to come up with Father’s Day gift ideas? We don’t blame you… choosing the perfect present for dad can be harder than choosing what to watch on Netflix.

BananaLab • July 30, 2019

10 Unique Winter Gift Ideas in Melbourne 10 Unique Winter Gift Ideas Melbourne

Are you looking for a unique, out-of-the-box experience to give someone as a gift, but the dark, stormy weather outside is throwing a wrench in your plans?